12 Part Blog Description

Are you looking to learn as much as you can about the business of sports licensing? Then please read the 12 Part "An Insider's Guide to the World of Licensed Sports Products in 12 Parts: Practical Lessons from the Trenches" - all 12 parts of the blog can be found within this site. Click here to start with the Introduction.

Tuesday, March 5, 2013

I want to become a sports product licensee - How can I learn more about licensing sports products?

Greeting folks!

This note is written by Scott Sillcox in early 2018 in response to a lot of readers asking me two questions:

A. You wrote and posted many of your blog postings several years ago, is the info still relevant today? Short answer - absolutely! The basics of sports licensing change very little over the years, so I strongly suggest that if you are trying to learn about sports licensing, read away! I have also tried to update certain areas where there have been significant changes, so I feel comfortable in telling you that this information is still highly relevant.

B. You mention that you are a consultant and might be able to help me, do you still do consulting? Short answer - absolutely. I work in the licensing field virtually every day of my life, so if you have questions or would like my help, contact me!

Many thanks and happy reading -
Scott Sillcox


My name is Scott Sillcox and I am a sports licensing expert - not a claim you hear too many people make. I really am quite lucky to do what I really love - meet with people and talk to them about sports product licensing. It doesn't get much better than that. Each and every day of the week I get contacted by entrepreneurs of all ages - people with a burning desire to see a product idea come to life. And while these people may be young or old, from the US deep south or Australia, Nova Scotia or San Diego, what they almost all have in common is a lack of first-hand knowledge about sports licensing. And that's where I come in...

In the calendar year 2018, I'd like to meet with as many of these entrepreneurs as possible, and to that end I will be doing two separate tours (one spring, one fall) and visiting 20 cities across North America. The spring 2018 tour runs through April and May and the ten cities I'll be visiting are shown below. While in each city, I will be meeting with people who want to learn more about sports product licensing.

While in each city, I will be meeting face-to-face with people who want to learn more about sports product licensing. If you are considering going through the process of acquiring a sports license(s), or if you are considering working with an existing licensee, you should strongly consider meeting with me live and in person. If you have been dreaming about your product and the opportunity it represents for months, maybe years – now’s the time to move your idea forward! Take advantage of me coming to a city near you.

1. You can meet with me for a full day session – from 8:30am – 5:00pm - just you and me (or you and your team if you wish). The full day one-on-one session fee is $1500.

2. You can meet with me for a half day session (4.5 hours) – either in the morning or the afternoon. This half-day session is also one-on-one - just you (or your team) and me. The half day session fee is $900.

The cities and dates for the Spring 2018 tour are:
1. April 3 - 5 (Tues - Thurs): Boston
2. April 10 - 12 (Tues - Thurs): Cleveland & Columbus, OH
3. April 17 - 19 (Tues - Thurs): Washington DC
4. April 24 - 26 (Tues - Thurs): Ft. Lauderdale FL
5. May 1 - 3 (Tues - Thurs): Princeton NJ & NYC area
6. May 8 - 10 (Tues - Thurs): Atlanta
7. May 14 - 16 (Mon - Wed): Los Angeles
8. May 17 - 18 (Thurs – Fri): Seattle
9. May 22 - 24 (Tues - Thurs): Chicago
10. May 29 - 31 (Tues - Thurs): Dallas
Possible other cities: St. Louis, Charlotte NC, Las Vegas

I can send you a suggested meeting agenda - just ask - but because our one-on-one time together will be totally focused on your needs and your story, no two sessions are ever the same so the agenda is highly flexible.

If your city is not listed above and you would like me to come to you, I’m happy to go almost anywhere in the continental US or Canada as long as you book a full day session and pay a one-time all-inclusive travel fee of $500. Thus for a flat fee of $2000 I will come right to your door and spend a full day with you.

To register, simply call me, Scott Sillcox, at 416-315-4736 or email me at ssillcox@rogers.com and book your face-to-face time - you can lock-in a confirmed session right over the phone.

Many thanks for your interest in sports licensing and I hope I get a chance to meet with you some time in 2018.